In the world of YouTube, content is king. But so is a striking personality, engaging feel and that “hook” that keeps people coming back for more. With some teens and early 20-somethings making as much as six figure salaries uploading videos to the platform, it’s…
You’ve probably seen this video ad floating around YouTube or were possibly even sent it in an email from a friend or colleague. Why? Well, to put it quite simply – it’s catchy. The Dollar Shave Club video achieves everything you’d want to achieve in…
TORONTO, Nov. 18, 2014 /CNW/ – Lavalife.com, Canada’s longest standing online dating site, will enter beta-testing stages of an enhanced digital platform on November 21, 2014. Since announcing their relaunch in September through their interactive digital series ‘A Date in the Life’, Lavalife has been…
Innovada is situated just outside of the city in the heart of Etobicoke. Virtually everything you could ever need is a 5-10 minute drive from the office, especially when it comes to food. No matter what you feel like on any given day, you can…
One of our client brands, Lavalife, is a very well know name in the online dating space. We’re often asked about the challenges and rewards of providing marketing and advertising services to an online dating product. We love the experience of representing one of the…
Working at Innovada has lots of benefits – from team lunches and professional development to an awesome team and fun working atmosphere. That’s why we want to share our absolute favourite things about working at Innovada! 1. The Team Innovada is made up of a…
Mixing it Up: Toronto offers one of the most diverse populations in Canada, so it is a great spot to people watch. With tons of people from different cultures and walks of life, there is always something interesting to see and learn. Location, Location: Pretty…
